Making the mundane details in life a little brighter is a great way to start off a better brand experience. This is the new in-flight video from Virgin Atlantic. It was created by an agency called Anomaly, and I can’t believe I’m saying this, but man, it’s pretty entertaining. As Karl Long at ExperienceCurve points out, “The message that they manage to get across here of course is ‘if we tried harder to make this video bearable imagine what we’ll do to improve the rest of the experience’.” Thanks, AdFreak.
In a slightly different vein, I dig this spot pointed out by Steve Hall at AdRants. The folks behind StunMedia were getting a bit bored on the set of a photo shoot for Silver Jeans when they decided to ease their boredom a bit by shooting some video. The end result? A pretty compelling spec spot for the brand.
You could do that!
Tags: creativity, creative inspiration, video, adfreak, anomaly, stun media, silver jeans, boredom
