What are we up to?
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Sep 02, 2008
Semi-Professionals and Consumer Creators Flock to XLNTads to Interact with Major Brands and Showcase Their Talent
XLNTads, building off of early successes, promises to change the landscape of CGA
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Feb 11, 2008
XLNTads Receives Summit International Award for Innovation and Leadership in Emerging Media
In the 14th annual Summit International Awards (SIA) competition, XLNTads was recognized in the Emerging Media Awards.
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Jan 29, 2008
XLNTads Acting CEO Neil Perry to Lead Interactive Session on Consumer-Generated Advertising at iMedia Brand Summit
On Tuesday, February 12, at the sold out, 7th Annual iMedia Brand Summit acting CEO of XLNTads Neil Perry will lead a panel discussion titled, "The Golden Rule of Consumer-Generated Advertising – Know Thy Ad Creator."
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Dec 03, 2007
XLNTads and Broadband Enterprises Form Strategic Alliance
Partnership will Deliver Relevant Online Video Content to Brands and Agencies for Sponsorship
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Oct 23, 2007
XLNTads Mock Brand Contests Showcase Growing Talents of Consumer Ad Creators
XLNTads announced the winners of its inaugural consumer-generated advertising (CGA) contest.
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Jun 19, 2007
XLNTads to Present at Under the Radar: Entertainment & Media Conference
XLNTads announced that they have been chosen to speak at this year's Under the Radar technology conference in Mountain View, CA.
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Jun 14, 2007
XLNTads and Xbox LIVE Ask Consumers to Create the Next Big Television Hit
XLNTads announced it has joined forces with the "Xbox LIVE? Originals" contest in an effort to reach out to creative minds and aspiring filmmakers in the online community.
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Apr 30, 2007
XLNTads Presents Top Myths Associated with Consumer-Generated Advertising
Consumer-generated advertising (CGA) is increasingly being recognized as an effective addition to the overall marketing mix.
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Apr 15, 2007
XLNTads: YouTube Producers, Internet Videographers and Video Creators Crucial to Success of Consumer-Generated Ad Campaigns
Acting CEO Neil Perry assembles Creator's Advisory Board and asks for participation in inaugural XLNTads contest
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Apr 02, 2007
New Company XLNTads Connects Big Brands with Media Generated by Consumers and Aspiring Filmmakers
Online Advertising Platform Will Protect Brands and Slash Costs Associated with Consumer-Generated Advertising
They're talking about us
Our model's getting noticed, in the mainstream and beyond.
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Dec 30, 2008
Marketing Differently In A Recessionary Economy
"These sure are tough times for marketers. The economy is tanking. Marketing budgets are under pressure. Consumers, already jaded by the thousands of daily ad messages, are tuning out. Many brand marketers have all but given up on the possibility of growth in this economy."
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Oct 09, 2008
PopTent Brings Filmmakers and Brands Together Online
"PopTent is a new social networking platform for independent and freelance filmmakers and videographers where they can collaborate on projects and earn income as well. Members (also known as Creators) create their profile as they do on other social networks and showcase their talents by sharing their video online. Potential clients (known as Brands on the site) can hire any member after seeing their profile or work."
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Oct 08, 2008
Poptent Lets Brands Crowdsource Advertising On The Cheap
"Poptent, a startup that crowdsources advertising to the public, has just launched in public beta. The site allows advertisers and brands to post requests for an ad, which are then produced and submitted by the pool of small studios and videographers that make up the site's members."
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Jul 28, 2008
(Selected, Rarified)-Consumer Generated Ads
"In the last post, we revisted XLNTads.com, a startup which has finally found two -- and most likely four more -- marketers to run consumer-generated ad contests on their site next month. As acting CEO Neil Perry says, "We're getting there." "
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Jul 08, 2008
How Much is that Viral Video in the Window?
"(This is a guest column by Erik Bratt, director of marketing communications for ProQuo. ProQuo helps consumers eliminate junk mail, and recently hired xlntads.com."
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May 20, 2008
Discover how Philly's own XLNTads could change online video advertising forever
"The concept is so simple it s almost a no-brainer: Connect the big brand dollars of major companies like Budweiser with the best and brightest of the creative and cost effective independent film/video community."
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Jan 02, 2008
Should Your Customers Make Your Ads?
"To reduce costs and encourage feedback, small-business owners can experiment with ads created by amateurs instead of professionals"
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Dec 09, 2007
User Generated Online Video Ads: New Start-ups Harness Ad Creators far from Madison Avenue
"A number of start-ups are building businesses by organizing independent video makers to create online video commercials for national brands.

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Dec 09, 2007
XLNTads going after top-100 brands
"On the last day of Ad:Tech New York Neil Perry moderated a panel on consumer-generated video advertising. Perry is a marketing veteran and CEO of Philly-based startup XLNTads - pronounced as "excellent ads".
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Dec 03, 2007
The New Creative Block: Sites Break Down Barriers
""Change advertising forever." That modest challenge is the name and tagline of a cleverly animated YouTube video that shows a bored, sleepy TV viewer morphing into a director."
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Jun 29, 2007
XLNTads and Spotzer, two different ways to make ads cheap
"Why spend money to create expensive TV commercials, when you can get users to do the work for you?
Because its downright dangerous, and not necessarily as cheap as it sounds." -
May 21, 2007
Will XLNTads Change the Advertising Game?
"XLNTads (pronounced "Excellent Ads") hopes to take advantage of a crowd of amateur content producers online to generate advertising spots for big sponsors. It only follows that the first contest is to produce advertising for XLNTads."
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Nov 30, 1999
8 secrets for viral gold
"As a brand marketer, you have wisely decided to tap into the ever-growing online pool of consumer talent for consumer-generated video production. But now what? Where do you start? "